The Importance of Website Security – Forbes Insights | Pixelcarve

The Hidden Costs of Neglecting Your Website Security: Insights from our Forbes article

Your website isn’t just a digital storefront—it’s the heartbeat of your brand. It’s where first impressions are made, where clients connect, and where your business builds trust. Yet, far too often, website security and maintenance take a backseat in the conversation about web design and development.

At Pixelcarve, we’ve seen the consequences of overlooking website security. Too many businesses come to us with compromised websites riddled with vulnerabilities that could have been avoided. 

“One alarming case involved a prospect whose website had been hijacked, damaging not only their business operations but also their reputation,” says Curtis Priest, CEO of Pixelcarve. “It’s these kinds of situations that continue to compel us to make website security a cornerstone of everything we do.”

What is Website Security?

Website security is the practice of protecting your site from cyber threats, data breaches, and downtime. It’s what keeps hackers out, safeguards sensitive information, and ensures your site runs smoothly for visitors and even ensures your business is compliant where necessary.

Moreover, a secure site reassures customers you respect their privacy and security, protects transactions, and keeps your business operating without disruptions.

A well-secured website helps to prevent:

• Malware infections that can compromise data and disrupt operations
• Phishing attacks that trick users into revealing sensitive information
• DDoS attacks that overload servers and cause downtime
• Unauthorized access through weak passwords or outdated software

Why Website Security is Just as Important as Design

A stunning website means nothing if it’s vulnerable to attacks. 

This is why we approach every project with a commitment to holistic excellence—security and maintenance are as vital to us as design and functionality. 

The launch of a website isn’t the finish line; it’s just the beginning of an ongoing journey to keep your digital presence secure, functional, and thriving.

In a recent article our CEO Curtis Priest wrote for Forbes, he explored the importance of prioritizing website security and what businesses can do to protect themselves. 

Some of the key takeaways include:

1. Spotting Vulnerabilities Early
   Many security flaws go unnoticed until it’s too late. Routine audits and monitoring can help identify risks before they become threats.

2. The Value of Maintenance
   Keeping your site up to date with the latest patches, plugins, and backups is critical to staying ahead of cybercriminals.

3. Choosing the Right Partner
   Not all agencies take website security seriously. When looking for a digital partner, ensure they treat security as a priority, not an afterthought.

What Does a Website Need to Be Secure?

A secure website is akin to building a structure with strong walls, including setting up alarms, and keeping an eye on everything that happens inside. 

Cyber threats don’t wait for an invitation, so protecting your site means staying a step ahead. 

Here’s a list of some security features your website needs to stay safe.This is not an exhaustive list. Speak with one of our experts to determine what security measures your website needs.

• SSL certificate encrypts data between your site and visitors, protecting sensitive information.
• Firewalls act as a barrier, filtering out malicious traffic before it reaches your site.
• Regular updates & patches keep your CMS, plugins, and software up-to-date to close security gaps.
• Strong authentication like Multi-factor authentication (MFA) and complex passwords help prevent unauthorized access.
• Automated backups ensure quick recovery from cyberattacks, server failures, or accidental data loss.
• Malware scanning & monitoring detects vulnerabilities before they become serious threats.

Website Security by Design: Pixelcarve

At Pixelcarve, we don’t just design award-winning websites—we protect them. Every site we build is supported by robust security protocols and proactive maintenance services. 

It’s no coincidence that none of our clients have ever experienced a security breach while under our management.

This commitment stems from our belief that your website isn’t just a representation of your brand—it’s a critical asset that deserves unwavering care and protection. We don’t just focus on making your website look extraordinary; we ensure it performs and protects just as impressively.

If you’re ready to rethink your approach to website security or want to ensure your site is as secure as it is beautiful, we’d love to help.

Read more in my full Forbes article:
https://www.forbes.com/councils/forbesagencycouncil/2025/01/22/the-hidden-costs-of-neglecting-your-website/

Let’s make website security a top priority—not just for 2025, but for the future of your business.

Your digital presence deserves nothing less.

Get in touch with us to discuss how we can help keep your website safe, secure, and high performing.