Gotstyle is a one-stop shopping oasis for men that offers clothing for both casual and business life. The objective for the website was to appeal to men’s love of innovative technology, while providing a simple,
fun and non-intimidating framework to help them feel comfortable with the idea of shopping in the store. The use of custom motion photography was implemented to speak to the visual nature of men.
“Pixelcarve has been instrumental in the success of Gotstyle. From the first flyer, teaser website, business cards, e-mail campaigns, Flash website and blog. They help us with the day-to-day [marketing needs] and the long term [strategy]. Everything they do incorporates the essence and feel of what I want the brand to represent, I’m grateful that not only do they do a great job for us but I consider them friends (and customers!).” – Melissa Austria, Founder/Owner