Our Industry Expertise Spans 2 Decades
The very first website Pixelcarve ever built, was for a law firm.
It was for Basman Smith, and that was 20 years ago. We've gone on to build 2 more websites for them over the years. The same is true for our second client, Dutton Brock, our 3rd, and so on. Some of the Partners at those firms have moved on to other firms, and we've done many of their websites, too. We've developed a reputation as the go-to firm for law firm websites.
Here are some of our favourites.
Beard Winter LLP
Fogler, Rubinoff LLP
Matthews Abogado LLP
Bogoroch & Associates LLP
Zarek Taylor Grossman Hanrahan LLP
Bell Temple LLP
Since then we have gone on to build websites for hundreds of companies and organizations in dozens of industries. The connecting thread between them all, is that they consider themselves to be the best of the best. That keeps us creative, innovative, and always learning new things. And it gives us a considerable advantage when it comes to building modern websites for law firms as well.
Our diverse industry experience is one of our greatest strengths - we leverage what we've learned building hundreds of websites across a wide range of disciplines, and we apply that learning to the legal industry. Law has it's own unique requirements and nuances to be sure - but strategies, technology, and design from any industry can still be applied.
CEO - Pixelcarve Inc.
Most law firm websites look the same because they are a copy of a copy of a copy...
That's because most companies designing websites for law firms lack either:
- Significant design and user experience capabilities
- The technology and development capabilities to execute really great user experience design
- Experience in the legal industry, dealing with the inevitable differing opinions, committees, age gaps, seniority levels, and "deliberate discourse"
We know that law firms love to be first to be second. We get the culture. We get the legal requirements. And our wide range of experience, combined with our considerable domain expertise in your industry, allows us to design and build unique and beautiful websites for the legal community, using methods that are tested and reliable.
We call it, SEXY COMPLEXITY™
Sexy Complexity™ means we distill large amounts of content, along with deep information architecture, into clean, beautiful, and sophisticated user interfaces that are responsive (i.e. they work on all devices). It also means we leverage the latest in modern technology to enable your website to control the entire life cycle of your client's experience across all digital channels.
Need some help? Download our
Website Buyer's Guide: For Law Firms
The process of procuring a website can be challenging, especially when you're a law firm dealing with multiple stakeholders. We've created a guide to help make the process easier, including all of the elements that are important to consider in your RFP process.
*All fields are optional.
In the guide, we discuss important considerations such as:
- The Digital Landscape for Law Firms. Disruptive technology is forcing businesses in all industries to change the way they present themselves to the world - law firms are no exception.
- Project Management. During your site build you can expect a lot of back and forth, so it's important that you approach the project with a project management perspective in mind.
- Choosing a Web Development Agency. In this section we cover how to measure law firm experience, technology bias, a brand-focused approach, and quality assurance.
- Essential Elements of a Law Firm Website. We discuss branding, technology, integrations, legal marketing rules, security, user experience, design, audience, photography & video, and SEO.
- Make the Right Choice. Being confident that you have selected the right partner will give you peace of mind. We'll help you get there - whether you choose Pixelcarve or not.
Let's talk about photos...
I'll let you in on a secret - your website is only as good as the content you put on it. One of the things that makes our websites look so professional, is the photography we use. Sometimes we use stock photography, which is highly curated for quality and brand message. But more often than not, we shoot it custom.
We have vetted a selection of photographers who are experts in their field - interiors, portraits, fashion, lifestyle, etc. This ensures they can shoot to match our vision.
In the case of portraits, we bring in our team of world-class make-up artists, hair stylists, and fashion consultants. This is part of our secret sauce to creating beautiful websites - and it makes our job a lot easier.
Ask us how to qualify for a free full day photo session with one of our portrait fashion photographers! This offer is only available for a limited time.
See what some of our clients have to say:
"We relied on their expertise, and they were bang on."
"The fresh and vibrant color palette generates positive client feedback, and makes the site stand out from its competitors. The team’s phenomenal responsiveness and friendliness continue to impress.
They were very responsive, acting right away on any comments or feedback from us. The team did a great job working with a client that knew very little about the technological or marketing aspects of the project. We relied on their expertise, and they were right on.
They're good people and really easy to work with, which is hugely important. Even as their business is getting bigger, they maintain a boutique feel in their attention to customer service."
Read the full review on our Clutch Profile.
Senior Partner - Fogler, Rubinoff LLP
"We are very proud of the way our website looks and functions..."
"In early 2014, our firm began the search for a partner to help us create a new website. We interviewed a handful of web design firms, but ultimately chose to work with Pixelcarve Inc. because we felt Curtis and his team understood what we were looking for in a new website.
Curtis and his team were very helpful in guiding us through the design process. We met on several occasions to discuss ideas, issues, progress, and milestone achievements. We found the Pixelcarve team very easy to deal with and very knowledgeable.Although Pixelcarve was the web design expert in this partnership, we were always able to voice our opinion and make suggestions throughout the design process.
We found Pixelcarve's collaborative nature very helpful - they did not simply take hold of the steering wheel and drive where they wanted to. Their goal was to ensure that we felt one hundred percent happy with our new website and that we loved it completely.
We are very proud of the way our new website looks and functions. It helps evoke the clean, sophisticated image we were aiming for."
Chief Operating Officer & Chief Compliance Officer - Foyston, Gordon, Payne
"They were patient, understood our hiccups, and were nice to work with."
"Having received positive feedback from clients and even competitors, the new site is deemed a success, particular praise going toward its navigation and aesthetics. Communicative and friendly, the team was flexible with mid-project changes and ultimately delivered a high-quality product."
Read the full review on our Clutch profile.
Director of Finance and Admin - Beard Winter LLP
"[They] really captured the unique spirit of our firm..."
"Pixelcarve was fantastic to work with. They have designed and built 2 websites for us as our firm has grown and evolved. Both have been beyond our expectations. They walked us through every step of the process, collaborated closely with our team, and really captured the unique spirit of our firm. They have also done our branding, signage, and print design. I highly recommend them."
Partner, Matthews Abogado LLP
"Met and exceeded our expectations..."
"We are extremely pleased with the [website] as I am sure [Pixelcarve] must be as well. [Pixelcarve's] team met and exceeded our expectations in bringing our firm a truly innovative website."
General Manager, Fogler Rubinoff LLP
Contact Us Today For Your
We will make it painless, and probably even a little fun.
Pixelcarve Inc., 96 Spadina Avenue, Suite 304, Toronto, ON M5V 2J6
416.987.4935 | firstname.lastname@example.org
*All fields are optional.
One more thing... Let's Talk Rebranding
When you redesign your website, you’re changing the face of your law firm. It can also be a great opportunity to rebrand other aspects of your identity to match the new, modern look of your website
Changing your website is a big step, and usually not a decision taken lightly. Often it’s because your websites' look and feel is dated, and doesn’t properly reflect the current positioning of your firm. If you feel that it’s time to change your website, then it may also be time to modernize your branding. This can include your logo, printed stationery and collateral, signage, interior decor, and even brand voice and messaging.
You can take this opportunity to re-imagine your entire firm.
Combining a brand refresh with the launch of your new website can be a great way to present your new unified image to the world all at the same time, leveraging a cohesive team working towards a common goal, and can even save you economies of scale.
"We've been building law firm websites for almost 2 decades. We're the best in the industry, and we would love to help you and your firm evolve into 2018 and beyond.”
Partner / CEO - Pixelcarve Inc.