You know that you offer superior, best-in-class products and service to your clients. But are you communicating that effectively? How does your marketing presence stand up to your competitors’? Is your message being heard above the noise, or do you need to strengthen your position in the field?
The only way to obtain answers to these important questions is to know what your competition is doing. With a competitive analysis service, you can learn more about what is going on in your market, which helps you with things like strategy and brand positioning.
The professionals at Pixelcarve understand that you have unique concerns that are specific to your industry, brands, services, and products. We custom-tailor our detailed audits to your needs, taking a thorough look at the current trends impacting you so that you get professional, honest insights from marketing experts on where you stand in the market.
Our audits pull from all available resources, from customer surveys to insider looks at competitors’ strategies. We first identify who makes up your primary competition, whether directly or indirectly. We then hone in on specifics: which competitor has an effective digital footprint? What other media outlets are competitors using? Which strategies are working, and which are falling flat?
As a digital marketing agency, we also have a unique understanding of the importance of factors like search engine optimization (SEO) and social media presence. Our analysis includes who is currently ranking for the search terms that are most relevant to your industry, as well as which social platforms they are targeting to the greatest effect.
When you have all of the data you need at your fingertips, you can then begin to strategize, finding ways to distinguish yourself and make your voice heard. A competitor analysis service can be the key to unlocking your brand’s message and potential by learning what has been done, and how to stand out in the crowd.