Pixelcarve Blog » economy http://pixelcarve.com/blog What's Happening at Pixelcarve Tue, 22 Jun 2010 22:48:45 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Will Luxury Spending Save the Economy? http://pixelcarve.com/blog/general/2010/02/23/will-luxury-spending-save-the-economy/ http://pixelcarve.com/blog/general/2010/02/23/will-luxury-spending-save-the-economy/#comments Tue, 23 Feb 2010 20:48:32 +0000 admin http://pixelcarve.com/blog/?p=490 As experts in premium and luxury, we have had a unique perspective on the recent economic downturn. We readied ourselves for a significant drop in businesses as we anticipated that our industry would be hit the hardest. Instead, however, we found an actual increase in our business and a common feeling amongst our clients that they were fairing rather well.

 

The economic shake-down seemed to be, in effect, a sort of cleansing – removing the pretenders and reinforcing the authentic. It forced people to be more selective about their purchases, so they spent money more wisely on products and services of a genuine higher quality, rather than on many of the phony premium brands that had sprung up as a means to gouge consumers. As the economy has begun its rebound, the premium and luxury space is still driving growth, and portfolio.com asks “Will Luxury Spending Save the Economy?”

 

Read their insightful thoughts here:
]]> http://pixelcarve.com/blog/general/2010/02/23/will-luxury-spending-save-the-economy/feed/ 1 Companies Turn To The Web During These Tough Economic Times http://pixelcarve.com/blog/general/2008/11/03/companies-turn-to-the-web-during-these-tough-economic-times/ http://pixelcarve.com/blog/general/2008/11/03/companies-turn-to-the-web-during-these-tough-economic-times/#comments Mon, 03 Nov 2008 20:24:44 +0000 admin http://pixelcarve.com/blog/?p=214 You can’t open a newspaper or turn on the TV or radio without being completely saturated with messages of despair and panic about the current economic crisis. Businesses failing, industries collapsing, the sky is falling.

And yet in our world the sky still seems to be sitting up there above us; perfectly unaware of its predicted fate.

Why? Because businesses understand that you can’t stop communicating with your customer even if times are tough. It’s time to get creative, and the web offers a very powerful and inexpensive way to reach your audience. And with consumer spending plummeting, people are staying home and logging on more than ever – so your audience is even bigger.

Ayelet Noff offers an interesting analysis on the advantages of focusing your marketing efforts online during the financial crisis:

http://thenextweb.org/2008/10/21/why-you-should-turn-to-social-media-during-this-economic-crisis/

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