The Gillette Fusion ProGlide razor: Gillette’s most advanced shaving system to date. To launch the ProGlide, BBDO Proximity teamed up with Pixelcarve to create a massive international campaign that rolled out across some of the web’s most trafficked websites. Bringing Proximity’s strategy and creative to life, our production team built and executed 6 ads that included homepage takeovers, voken and conventional banners utilizing rich-media, animation, and streaming video (including directly out of YouTube). Read entire story »
Daryl Deino from the LA Gadgets Examiner said it best: “For the first time, I feel like I truly have the Internet in my hands.” in his article Adobe proves that Flash can work on mobile devices.
He goes on to say “For the past couple of days, I have been watching content directly from YouTube, streaming Flash videos from CNET, enjoying episodes of SpongeBob SquarePants (okay, laugh at me) on Nickelodian, watching Flash enabled video clips on Foxnews.com, and basically enjoying Flash content all over the web.”
Daryl’s experience is not unique. We’ve been hearing from a number of users who have tried the new Flash 10.1 on Google Android’s newest version and the reviews are overwhelmingly positive. Read entire story »
On Aug 18, 2010 Curtis Priest, Ryan Priest & Jeremy Choi of Pixelcarve attended Harry Rosen’s Bloor Street location to celebrate the launch of Tesla’s all-new, all-electric Roadster 2.5. The two-seater has a top speed of 125 mph, along with an impressive 0-60 mph acceleration under 4 seconds. A base price of $108,000 USD, plus extras such as the $3000 high-speed charger, certainly make the car an elite item, but it’s 135mpg and estimated cost of less than $0.02 per mile should offer some relief. Read entire story »
Courtesy of PR firm Strut Entertainment, Curtis Priest, Ryan Priest and Jeremy Choi of Pixelcarve took in a show at The Rivoli tonight, featuring the beautiful, smooth sounds of Canadian songstress Jill Hennessy with the launch of her first album “Ghost in My Head”.
Although not new to music, you may know Jill better as A.D.A. Claire Kincaid from Law & Order, Dr. Jordan Cavanaugh from Crossing Jordan, or perhaps you know her best as the second person to appear in Maxim Magazine (below). Read entire story »
New York, NY (May 28, 2010) – The winners of The 2010 Communicator Awards have been announced by the International Academy of the Visual Arts today. Pixelcarve is grateful to have received a Gold award in the Interactive category for the Rhombus Media website. With thousands of entries received from across the US and around the world, the Communicator Awards is the largest and most competitive awards program honoring the creative excellence for communications professionals.
“It always feels good to be recognized with the best in the industry. It’s validating and rewarding, but it’s our amazingly creative and preeminent clients that inspire us to continually take our work to another level.” says Curtis Priest, CEO and President of Pixelcarve.
Read entire story »
Every emerging technology generation seems to result in a battle of platforms and ideologies – a war between companies for the hearts, minds, dollars and loyalty of consumers for their system of choice. Memories of Microsoft’s Internet Explorer finally landing the fatal blow to Netscape, or Google’s meteoric rise to power over Yahoo (and the world), are now but footnotes in the history of humanities technological revolution. But no sooner are they forgotten are we plunked into the middle of another war – perhaps the most vicious yet, and the one that may just have the most impact on our daily lives. It’s the battle of Apple vs. Adobe and the future of mobile interactivity. Read entire story »
According to Lee Gomes of Forbes.com in this article, the addictive power of CrackBerry lies in the click. Our experience shows this holds true for websites as well. We are well known for our minimalist designs with lots of imagery and only a modest use of text – well there’s a method to our madness. We have long since known that the attention span of your average web user is extremely short, and emerging science is only now discovering why.
This paragraph from the article does a great job of explaining it.
“This is why attention spans on the Internet are so short, and why for all the words on the Web, reading is in a state of decline. Why? Because after not very much time you’re pining for another hit of whatever sweet neural moonshine you get from pressing a button. No wonder kids prefer videogames to books or even movies. For gamers, neurotransmitters gush out of synapses the way Mentos-spiked Diet Coke spurts out of bottles in those YouTube videos.”
Check out the whole article here.
